Hi, my name is Izaak Jordan
Creative Director, NYC
I was a late starter but a hard charger
I didn't get my start in advertising until around the age of 30 years old - in fact I was the only student in Ad school worrying about a mortgage. Since then I've started from the bottom up learning my craft, travelled the world, worked in several different countries and had the pleasure of working with and learning from amazing people every step of the way.
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I've had a lot of life happen to me outside of this business and it has given me a unique and grounded perspective that I bring to all of my work. I can't wait to bring that passion to my next project.
About me
Right out of Ad School I began to build my career early with a solid diet of interactive work for big clients at DDB and Leo Burnett learning the emerging field of online advertising. Feeding myself with projects making branded partnership websites and online content, enterprise level web sites for major brands, application design and interactive retail experiences I gathered strength and perspective, always seeking emerging technologies and methods of communication.
These fundamentals have shaped my way of dealing with any creative project as I found other opportunities with online content, TV, consumer engagement and print. I’ve never lost focus on the search for how to integrate new communications, social and interactive content or technologies to enhance every experience. I look forward to new opportunities to bring new thinking into play on each new brief. I have extensive experience dealing with large brands. I have worked with JUUL, McDonald's, Coke, Intel, Lexus, Duracell, Earth Hour, Marlboro, Parliament, L&M, Purina, Sears, Samsung, Vuse, iQOS, DeVry and Raytheon to name a few. I'm well travelled, I speak French and a bit of Italian and German, as well have lived and worked in many major cities in America and Europe.
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In my private time I race in the SCCA Mid Atlantic Road Racing Championship in the SSM Class and was 2022 SCCA Mid Atlantic STL class runner up in my rookie racing season. I have been an avid racing fan since childhood and support the McLaren F1 team as well as Yamaha Factory racing in MotoGP.
Where I've been
2018-2023
JUUL Labs
Creative Director
I was responsible for the consumer and business facing retail, advertising, and trade marketing programs at Juul Labs in addition to the design of trade show programs, collateral and brand design development. In 2018 I introduced a retail categorization and strategy system that is widely implemented as the foundation of JUUL Labs' retail approach.
I worked with a variety of vendors across the globe developing advertising campaigns, retail concepts for owned retail and channel retail.
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Focusing brand development as well, I was instrumental in establishing a clean, modern, and adult approach to marketing within the company.
2010-2018
Leo Burnett / Arc
AD / ACD / CD
Creative director on the Philip Morris International business in charge of the L&M global account. I directed creative and execution for the 3rd largest tobacco brand in the world.
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In charge of day to day management of the creative team as well as presentations director-level to clients, as well as orchestrating and executing the production of all above the line communication and consumer engagement for L&M.
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ACD at Arc Worldwide: My main client was Intel for whom I created above and below the line projects ranging from module creation and design, web design, 3D animated movies, retail installation and online advertising. I focused specifically on running Intel's interactive department at Arc and contributing to the innovative marketing programs.
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During this time I also created work for Philip Morris USA, Samsung, Purina, Coke, Allstate and DeVry University, and Raytheon.
2008 -2010
Ogilvy, Team One, Tribal DDB
Art Director
Starting out my career in a variety of clients from McDonalds Winter Olympics and Shrek-focused McNuggets content, to a big TV campaign for Duracell that still has elements in use to this day. I learned fundamentals from the best and very am thankful for the opportunities given and lessons learned in this stage of my career.